Increase Your Presence – Offline
There is no doubt that internet marketing is an effective way to reach your target costumers, but that doesn’t mean you have to totally banish the offline marketing methods in your advertising campaign. Though you are doing business online, offline methods does help a lot. The methods are varies, depending on your budget. If you have a lot of advertising budget, you can target your local media and buy ads on the television or radios stations.
Contrariwise, just target a simple and cheap marketing plan, for example, making business cards. You can even design and print it online and just wait for your business card at home. There are some online printing companies that actually do this job, where there charge only $9.95 for 50pcs. Don’t think of just business cards, you still can print your brand on pens and car’s sticker. This methods are quite powerful when you implement it in the right situation.
Say you have a blog about cars, and you are attending some of auto conferences in your town. These business cards and pens can be distribute during the conferences. Since those people are chasing the same niche with your blog, it can help increase your readerships and of course this need other factors like the quality of content and design layout of your blog. But, obliquely it’ll help expose your blog to others.
Implementing car’s sticker is another nifty idea to promote your business offline. Print out simple sticker which can attract people to actually go to your blog. Well, have you ever implement offline marketing technique for your blog or online business?
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Insightful! Never come to think of doing off-line promotion, perhaps when my blog evolves into an authority blog….still it’s worth something to ponder about.
Yan
Yan Shall Blogs last blog post..Post Install To-Do List – 20 Things You Ought To Do
Offline marketing strategies are a great way to promote your website. Thanks for mentioning targeting your “Target Market” as well
I see you do ebook covers. I need a cover for my first ebook. I’ll Contact you.
@Yan: yea, off-line marketing should not be totally banish, they have to be given a fair opportunity, though you can’t measure your offline traffic (source, bounce rate, etc), but they have potential to infinity.
@mike: yea they do help a lot, yes I do eBook covers, I would be very happy to work for you mike
salam,
Memang ada niat nak buat sticker kat kereta, tapi tak tahu kat mana yg seswai. Bro klu ada tempat kat Shah Alam bg tahu lah hehe.
lankapos last blog post..A Great story of Friendship and Love!
I was always thinking about offline advertising, but still can’t get my hands on it.
Online everything is so easy and quick. When you think about, if you would do it offline, it seems so long and boring…but probably the results are worth it.
Steven Blackmans last blog post..Clickbank Products – What You Should Promote?
offline is ok, but not effective. for you friends, you can send emails. why business cark like things.
You are a very smart person!