I don’t know you guys but I couldn’t sleep nor eat without Google, at least for this moment. Because everything I did seems related with Google. I got traffics from them and Google is acted like they want to ‘own’ me and everyone else, with Adsense, AdWords, Alerts, Analytics, Internet browser, you name it, they have it all. Well, you probably heard of a term “keyword research”. Often mentioned as an important task to do before setting up your online empire.
I would like to share how I made my keyword research, again with the help of Google. There might be thousands of tools available out there for this purpose, but I still yet to find a tool that is similar to Google AdWords: Keyword Tool in terms of results quality. Since I’m going to be optimize my keyword on Google search results, it is better to turn to them for help
Keyword Research
This research is entirely for the getting-traffics-from-search-engine purpose. It is pretty much important to look at how competitive certain keywords are before deciding to jump into it. Why? Because there are certain keywords that may be unsuitable to compete with. It is unsuitable because there are too many competitors, it is still beatable though but it is impossible to get the results in short period of time. So, before deciding to compete with competitive keyword, why don’t we do a research on more less competitive keywords but are highly on demand.
Well, as I said earlier, for me, Google AdWords: Keyword Tool is the best tool to start with. It gives you enough information to decide whether or not to compete with those keywords. Type in the keywords you interested in, and Google AdWords: Keyword Tool will gives you the results of how many times people were “Googling” for it in the past and current month. Well, the tool doesn’t tell you which keywords are competitive and which are not, you still need your logical judgement.
If the keyword have high Approx. search volume, and less websites on the search engine results, that keyword might be the right one. I said it might be, because competitive is not measured entirely by the number of websites competing, it involves other factors such as the the urgency of the competing websites to update their optimization strategy.
The more frequent, the more competitive the keywords are. So, in this case of ‘unbeatable keywords in short period of time’, Search Engine Marketing or PPC Advertising (AdWords, etc.) is the absolute choice. So, head up to Google AdWords: Keyword Tool to do your own keyword research now
Mind to share how you did your keyword research?
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